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Leading the consumption trend: the first-time economy leads the new consumption trend through the supply-side structural reform, satisfying consumers' pursuit of new things and high-quality life.Debut: First-time economy emphasizes "first time", including the first release and display of new products, technologies, services, formats and models.The first-time economy began with the "first store economy": in 2015, Shanghai took the lead in proposing to seize the first store economy. In July, 2024, the Decision of the Third Plenary Session of the Twentieth Central Committee made a systematic arrangement for "building a unified national market", which specifically mentioned "actively promoting the initial economy".

When was the starting economy proposed?Study times gave a more detailed explanation on "what is the first economy" in his previous article. The starting economy covers the whole chain development process from the first release of products or services, the first exhibition to the first landing of stores, the first establishment of R&D centers, and then the establishment of corporate headquarters.What is the starting economy?

Enhance brand image: enterprises can quickly establish and enhance brand image and enhance market competitiveness through initial activities.Leading and trendy: The first-time economy has the characteristics of fashion, quality and trendy, which meets the requirements of consumption upgrading and high-quality development and is an important embodiment of regional business vitality and innovation ability.However, we should also clearly see that due to the influence of capital, technology and other factors, the initial economic development momentum in various regions is not strong, and innovation and individuality are insufficient. At the same time, the lack of relevant support policies leads to the fact that the initial economy has not yet played its due role in stimulating consumption potential and expanding consumption. In the future, it is necessary to continuously support qualified places to develop the first-round economy.